Business of small and medium enterprises selling products on Amazon.in witnessed growth amid the pandemic and around 4,152 Indian sellers surpassed sales worth Rs 1 crore in 2020 on Amazon.in, said a report by the e-commerce major.

The report noted that the number of ‘crorepati’ sellers on the platform grew 29 per cent on a year-on-year basis. It said that emerging brands on Amazon Launchpad saw their business grow by 135 per cent YoY. Further, the number of women entrepreneurs under the ‘Saheli’ programme saw their business grow nearly ‘15x’, and weavers and artisans part of the ‘Karigar’ program saw their business grow by 2.8 times.

In December, Amazon.in published the 2020 Small and Medium Business (SMB) Impact Report. The report marks some of the achievements made by the SMBs working with Amazon and highlights the impact of digitisation on entrepreneurs and businesses across sectors.