‘PepsiCo’, the multinational food and beverage company, is going to set up a new (greenfield) potato chips production unit in Uttar Pradesh with an investment of Rs 814 crore. According to a government spokesman, the unit will be set up on about 35 acres of land provided by the State Industrial Development Authority (UPSIDA) in Kosi-Mathura.

Starting in 2021, over 1,000 people will get direct and indirect employment from this chip factory. This is the first time that a greenfield project is being set up by PepsiCo itself in Uttar Pradesh and by the time production starts from this factory, Uttar Pradesh will also become the first state in the country in terms of potato production. According to the officials of the horticulture department, the state will set a new record in potato cultivation this year.