Similarly, the Perfume Park and the Perfume Museum are expected to restore the pristine glory of Kannauj’s traditional perfume and enhance perfume business through installation of state-of-the-art technology. Kannauj’s traditional perfume industry is in dire straits today due to the absence of latest technologies and its neglect under previous governments. It is noteworthy that the artificial perfume companies and traditional perfume business have been badly hit in Uttar Pradesh due to lack of resources. With the construction of the Perfume Park, people traditionally working in the perfume industry will get an opportunity to carry forward their ancestral legacy and not abandon it for lack of potential for growth while leading companies will come forward to set up their factories in Kannauj.

The Perfume Museum will help promote the state’s heritage of making pure and natural perfumes across the world and also boost local perfume business. However, UPSIDA is not just promoting investment in the leather or perfume business, but in many other areas as well. Significant industries that are coming up include ITC Ltd. at Sandila area of Hardoi, Varun Beverages Ltd. (PepsiCo), Berger Paints Ltd., Green Ply Industries Ltd., British Paints Ltd., Webley Scott Ltd, Kribhco Fertilizer Ltd. at Shahjahanpur, Plastic Pack Ltd. at Kanpur, SMS G Ltd. at Barabanki (Coca-Cola) and Vaughan Wells Limited that are establishing their units in Agra.