American cricket signs TV deal

College Cricket in United States took a significant leap with American College Cricket announcing an agreement with TV Asia

American College Cricket on October 1 announced an agreement with TV Asia as their exclusive worldwide broadcast partner in all formats for matches beginning October 09, 2011 in the United States. 

The semi-finals and final of the North East and Mid Atlantic Regional Championships will be available on TV Asia every Saturday at 7 pm EDT beginning October 29, and repeated at 12 midnight EDT each Saturday until December 8, 2011. The schedule will be more extensive next Fall. 

The top 32 teams from this Fall season will then compete in the Nationals, the American College Cricket Spring Break Championship in March 2012 in Florida - Cricket Craziness just before College Basketball’s March Madness! TV Asia will televise the American College Cricket Spring Break Championship including the final 6 matches live from Florida on TV Asia. The National Championship will be played as usual for the Shiv Chanderpaul Trophy. 

“American College Cricket pioneered cricket promotion on Facebook, Twitter and now Google +, to reach the Cricket audience in the USA and Canada and was the first to broadcast domestic cricket in the USA in March 2010. TV Asia’s mission and strategy is geared towards the American and Canadian audience so they are the ideal Media Partners”, American College Cricket’s founder and President Lloyd Jodah stated. 

“In continuing with our mission to highlight and encourage local Talent, TV Asia is proud to be associated with American College Cricket in televising the regionals and the Spring break Championship Cricket matches in USA & Canada”, stated Mr. H.R. Shah Chairman of TV Asia. “This agreement reaffirms TV Asia’s commitment to be the Voice and Mirror of the South Asian Community in United States and Canada,” added Mr. Shah who agreed to be on the Advisory Board of American College Cricket. 

About American College Cricket 
American College Cricket was founded November 2008 with the mission of “Bringing back the Original American and Canadian game”. The first national Championship took place in March 2009 with 5 newly developed teams. It has grown, and developed enduring structures, in about 50 Colleges for the 2011 regional Championships. 

In a major breakthrough for the game, American College Cricket has been featured in mainstream media such as the New York Times, Washington Post, Voice of America, NY Daily News, Canadian Broadcasting Corp, College media and the International Cricket Council film “Cricket in America Part 3”. 

About TV Asia 
TV Asia is a US based pay Channel available on Echo Star’s Dish Network Platform, on major Cable systems such as Cablevision, Time Warner, Comcast Xfinity, Cox, and on Verizon FIOS and A T & T u-verse as well as Rogers and Bell Canada. 

TV Asia mission is to highlight South Asian Talent in the USA and Canada and promote our rich heritage in the arts, religion, sports and culture and inspire the current generation to uphold and carry forward the rich and ancient ideals of our glorious past. 

TV Asia engages with the community and is the Voice and Mirror of the South Asian Community in North America.


October 2011

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